Your online reputation is
already working for you or against you.
Patients check reviews before they call. A single negative comment can outweigh years of personal referrals. We build the systems that protect your reputation, grow your reviews, and turn patient feedback into a sustainable source of new appointments.
84%
of patients check online reviews before selecting a provider — before they ever visit your website.
94%
of patients factor reviews into their final decision when comparing similar providers.
64%
of patients are willing to pay more to see providers with higher quality ratings.
A single negative review outweighs a personal recommendation for 61% of patients.
That's not a marketing statistic — it's a clinical reality. Skills, credentials, and years of patient relationships can be undone by one unanswered review. The practices that grow are the ones managing this proactively, not reactively.
Source: athenahealth
THE CHALLENGE
Most practices are losing the review game without knowing it.
It's not that your patients are unhappy — it's that the wrong patients are the loudest ones online.
01
recency matters more than you think
77% of consumers say recent reviews are more important than old ones. A five-star rating from three years ago doesn't reassure today's patient. Consistent, current feedback is what moves the needle.
02
silence reads as a red flag
Practices with no reviews — or a thin handful — raise doubts. Patients assume a credibility problem or a short operating history. Volume matters as much as rating.
03
reviews drive local search ranking
Reviews are one of the top three factors in local SEO. Without a steady stream of recent positive feedback, your practice drops in results — and patients find your competitors first.
WHAT WE DO
Reputation management with a human point of view.
Automation gets you volume. Strategy gets you trust. We build reputation programs that combine both — with the personal touch that distinguishes real practices from cookie-cutter review farms.
01
review monitoring & alerts
We set up centralized monitoring across Google, Yelp, Healthgrades, and specialty directories relevant to your field. You'll know about new reviews within 24 hours — not three weeks later when the damage is done. Nothing goes unread.
A note on HIPAA
04
negative feedback interception
The best time to handle a dissatisfied patient is before they post publicly. We help you implement survey and feedback processes at the point of care that surface concerns privately — giving your practice the chance to resolve issues, rebuild trust, and prevent a one-star review from becoming your first impression.
02
review volume strategy
A practice with a handful of reviews is one bad rating away from a skewed average. We design outreach sequences — post-visit SMS, email follow-ups, and point-of-service touchpoints — that grow your review count consistently without feeling transactional. Volume and authenticity aren't at odds. We'll show you how.
03
No software is HIPAA-compliant by itself. Compliance lives in human judgment and training. We ensure your team — or your designated responders — is well-schooled in what to say, what never to include, and how to respond in a way that protects patients and the practice.
05
Multi-platform distribution
Concentrating all reviews on a single platform creates fragile visibility. We diversify your review presence across three to five platforms appropriate to your specialty and patient demographic — so no algorithm change or single bad actor can define your reputation.
HIPAA-compliant response writing
How you respond to a review is as important as the review itself. A defensive or generic reply can make a bad situation worse. We draft and train your team on responses that are thoughtful, brand-aligned, and fully compliant — for both positive and negative feedback.
06
reputation reporting & measurement
We track the metrics that matter: new patient call volume, appointment bookings, local search ranking, and review velocity — before and after your strategy launches. The numbers self-reported by reputation management vendors look compelling. We help you verify them against your own practice data.
BY THE NUMBERS
The data on reputation and patient acquisition.
90%
of patients rely on reviews when making a provider choice
77%
of consumers say recent reviews carry more weight than older ones
Top 3
reviews are among the top three factors that determine local SEO ranking
30%
average increase in new patient traffic reported by practices with active reputation programs
WHERE IT MATTERS
Start here. Build from there.
Not all review platforms are equal. We prioritize where your patients are actually searching — and expand from there based on your specialty and market.
start here
The highest-traffic platform and the strongest signal for local search ranking. Non-negotiable for every practice.
add next
Healthgrades
The most widely used healthcare-specific review platform. Patients actively comparing providers check here.
add next
Yelp
Relevant for general awareness and the growing segment of patients who treat healthcare like a consumer purchase.
specialty-dependent
Vitals & niche directories
Dermatology, dental, therapy, and other specialties each have their own community directories. We know which ones move the needle for your field.
COMMON QUESTIONS
Things practices ask us first
Reputation management can feel reactive and opaque. Here's how it actually works in practice.
-
At a minimum, weekly. Daily monitoring is better if your practice sees high patient volume. The window between a negative review posting and it being seen by a prospective patient can be hours. Prompt, professional responses — especially to critical feedback — signal to future patients that your practice is attentive and accountable.
-
Legitimate negative reviews on platforms like Google or Yelp generally can't be deleted. You can flag reviews that violate platform policies — hate speech, false claims, or content that includes protected health information. The more effective strategy is professional response, offline resolution, and a consistent effort to grow positive review volume so no single comment defines your average.
-
No responsible service can promise that, and we won't. Reputation management is one piece of a broader patient acquisition strategy — it works best alongside strong clinical care, effective local SEO, and a website that converts. What the data consistently shows is that active, well-managed reputation programs support patient acquisition over time. We'll track your own practice metrics to measure what's actually working.
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Automation is efficient for volume, but it trades away the personal touch that makes reviews feel genuine. Patients — and search platforms — are increasingly good at detecting review farm behavior. Our approach uses automation where it makes sense and human outreach where it counts, keeping your review profile credible and your practice voice intact. Automating requests is not a bad idea when deployed correctly. Automating responses is not advisable.
-
We propose to do it for you or we can build HIPAA-compliant response frameworks and train your team on exactly what to include and what never to say in a public reply. No software handles HIPAA compliance on its own; the responsibility sits with the humans writing the responses. We make sure they're prepared.
READY TO START?
Your reputation is already being managed
— by whoever posted last.
Take back the narrative. Tell us about your practice and we'll build a strategy around it.